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M · AhsanAI Engineer
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AI / MLForecasting · Statistics

Time-Series Sales Forecasting

A time-series model forecasting daily product sales over a 4-week horizon.

01 · The problem

The business needed a reliable 28-day forward view of daily sales.

02 · Approach

  1. 1

    Analyzed 3 years of daily sales data.

  2. 2

    Ran ADF tests (p=0.83, confirming non-stationarity).

  3. 3

    Decomposed trend/seasonality/residual and fitted Holt-Winters exponential smoothing.

03 · Outcome

Produced a 28-day forecast validated against held-out data.